Tap a strength to meet the leaders you've worked with — and the one you probably are.
The Ambitious Leader
"What's the boldest move we could make?"
Driven, decisive, and results-focused. You set ambitious goals, move fast, and expect high standards from yourself and others. You're the one who pushes the organisation forward when everyone else is hesitating.
Actionable insights and practical guidance — in culture sector speak.
A breakdown of your primary and secondary strengths with personalised insights.
Discover which leadership types complement you and who you need on your senior team.
Specific recommendations on where to lean in, where to delegate, and how to build your ensemble.
Learn how to collaborate effectively with all four leadership temperaments.
Access to an in-depth report with 90-day action plan, compatibility matrix, and curated resources.
Your results are private, anonymous and secure. Share them only when and how you choose.
In 15 minutes you'll receive a personalised leadership profile — on screen and as a downloadable PDF. Here's what's inside.

"Find out who you are —
and then do it on purpose."
Dolly Parton

LeaderStrength™ was developed by George Perrin MBE, an executive coach and cultural leadership specialist with over 25 years of experience working with senior leaders in the arts and cultural sector.
Drawing on extensive coaching practice, research into leadership temperaments, and a deep understanding of the unique challenges facing cultural organisations, this assessment provides practical, sector-specific insights.
Pinpoint which leadership temperaments drive your decisions, relationships & impact.
Walk away with tailored next steps: where to lean in, where to team up, and how to grow your leadership confidence.
Discover exactly which leadership strengths you need around you to create a truly effective ensemble.
"LeaderStrength gave me a really useful way of thinking about how I lead. I particularly liked that it didn't try to reduce me to a single 'type' – my results were VERY close across all four strengths, which felt much more reflective of the way my leadership actually works. It's thoughtful, practical and rooted in the realities of working in the cultural sector."
Kate Golledge
Cirque du Soleil