Email Analytics

Track email submissions and subscription rates

Total Assessments
144
Email Submitted
138
95.8% of total
Subscribed
93
67.4% of submissions
Unsubscribed
45
32.6% opted out
PDF Downloads
31
22.5% of submissions
Conversion Funnel
1. Completed Assessment144 (100%)
2. Submitted Email138 (95.8%)
3. Opted into Mailing List93 (64.6% of total)
4. Downloaded PDF31 (22.5% of submissions)
Key Insights

📊 Email Submission Gap

6 people (4.2%) completed the assessment but didn't submit their email for the full report.

⚠️ Subscription Opt-Out Rate

Of those who did submit their email, 45 (32.6%) chose NOT to subscribe to the mailing list.

✅ Overall Conversion

From assessment completion to mailing list signup: 64.6%

💡 Download Opportunity

Only 22.5% of people who submitted their email actually downloaded the PDF. Consider making this process clearer or more compelling.

Recommendation

Based on the data, you have two main drop-off points:

  1. 4.2% don't submit email at all (likely viewing inline results only)
  2. 32.6% of those who do submit untick the subscribe box

💡 Suggested Changes:

  • • Option 1: Make email required to see full detailed insights (currently they see results inline)
  • • Option 2: Make the inline results less detailed, creating more incentive to download full PDF
  • • Option 3: Keep optional but improve value proposition of the full report

Would you like me to implement any of these changes?

Recent Submissions
Kate Golledge
kategolledge@mac.com
Sep 15, 2026 at 10:33 AM
SubscribedDownloaded
Georgina Landau
georginalandau@gmail.com
Sep 15, 2026 at 6:09 AM
Subscribed
GeorgeFinal Test GeorgeFinalTest
george@george-perrin.com
Sep 14, 2026 at 11:27 AM
Subscribed
TestNew TestNew
george@george-perrin.com
Sep 12, 2026 at 1:15 PM
Subscribed
GeorgeTest12.09 GeorgeTest12.09
georgeperrin@gmail.com
Sep 12, 2026 at 12:43 PM
Subscribed
George Perrin
georgeperrin@gmail.com
Sep 12, 2026 at 7:37 AM
Subscribed
Final Test
test@test.con
Sep 11, 2026 at 9:04 PM
Subscribed
a a
a@a.com
Sep 10, 2026 at 9:33 PM
Subscribed
H H
h@h.com
Sep 10, 2026 at 4:38 PM
Subscribed
geroerg g
g@g.com
Sep 10, 2026 at 11:32 AM
Subscribed